ABC Branding: Why Great Brands Start with Emotion, Not Just a Logo On May 21st, I stood in front of a packed room at LACS Anjos, Lisbon. A projector screen, a yellow t-shirt with a grumpy cat patch, and 50+ curious creatives in fold-up chairs. I wasn’t just there to talk about branding—I wanted to… Continue reading Hosting a Workshop in Lisbon (With Columbo, Curse Words, while Washing a Pig)