“Logos are the graphic extension of the internal realities of a company.” – Saul Bass
Design is more than a pastime; it’s problem-solving. Many choose logos hastily, often resulting in generic designs. I collaborate to capture uniqueness and communicate it effectively.
Empathy is crucial; I focus on what resonates with the target audience. Low-cost online platforms often result in generic logos, lacking the thoughtful process necessary for effective design. I offer a different approach.
A logo isn’t just an image; it’s a crucial marketing tool to distinguish a business. I collaborate with clients to capture their uniqueness and communicate it effectively.
Let’s overcome logo challenges together.
Zor Couture (2021)
A luxury fashion brand blending Indian craftsmanship and bold values. “Zor” means bravery. The logo had to feel elevated yet human—balancing couture and conscience.
MHWS – Mental Health Wellbeing Summit (2019)
A wellness festival for the workplace. The speech-bubble ghost symbolises the power of being heard. Without dialogue, important things are left unsaid.
Kotanical (2017)
An essential oils brand that wanted to avoid clichés. We aimed for a subtle, sophisticated identity that hinted at nature without the obvious tropes.
Spartan Herbs (2017)
Inspired by ancient warriors and modern gym-goers. Raw, rugged, and unapologetically bold.
The Rubber Tree (2015)
A Malaysian-themed cocktail bar in Cardiff. This identity grew out of a full branding and interior project, rooted in symbolism and atmosphere.
Notice (2021)
Created to win a £10,000 investment grant—and it did. Strategy and simplicity paid off.
Paranoid Plankton (2019)
A quirky game studio that doesn’t take itself too seriously. The smallest in the ocean can make big waves—like this brand.
Saltwater Consulting (2020)
A firm helping companies scale across Ireland, Portugal, and South Africa. The logo had to be clear, credible, and culturally flexible.
Landmark Insurance (2021)
A no-nonsense B2B insurer with a brilliant name. The logo had to live up to it—solid, safe, and strong.
Quick Quotes (2021)
“Take the sting out of insurance”—the logo is clean, quick, and buzzing with intention.
Ballinskelligs (2017)
Capturing the spirit of Ireland’s land, ocean, and time. An identity system rooted in place and poetry.
The Rejectives (2020)
A retro-inspired game for iOS/Android with chaotic humour. Think 90s cartoons meet modern gameplay.
Tony Razor Photography (2021)
Tony Dunne is a photographer who enjoys working at comic conferences and sci fi events – while at the same time enjoying still life and nature. Normally such a wide spectrum of intended audiences would cause friction, this logo works well with the name while being industry appropriate.
Hyggelig (2022)
Located in the coolest neighbourhood in Lisbon, Hyggelig was founded in 2020 by Nikolaj and Nídia, a Danish-Azorean couple who wanted to bring a new level of office comfort to Lisbon’s co-working Scene.
OnCorporate (2023)
Beyond Borders, Your Portuguese Tax Experts, a premier accounting firm in Portugal, specialising in tax law and compliance, has a dedicated team committed to guiding you through the nuances and bureaucracies of taxation.
Rachael Milne Consulting (2023)
Rachael Milne is a PMP® qualified Project Manager with experience in consulting and training services for entrepreneurs, start-ups, and established businesses.
Koins for Kids (2021)
Koins for Kids is 100% voluntary; they can be seen in or around Grafton Street at weekends. They are a small voluntary charity putting all efforts into the funding of a paediatric MRI Scanner for “The New Children’s Hospital” once building is complete. They started repatriating non-Euro currencies approximately three years ago and have raised more than €265,000. The characters are called Penny and Nick.
Final Thoughts
Design is problem-solving with a soul. These logos aren’t just shapes—they’re stories, strategies, and signals. If you’re looking to design (or redesign) a brand that truly reflects your values and vision, I’d love to chat.
Let’s create something meaningful together.
